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WEB PLATFORM FOR CRYPTO TRADING

Crypto web platform

Design challenge and responsibilities overview

Design challenge and responsibilities overview

Design challenge and responsibilities overview

Product overwiew

Product overwiew

Product overwiew

Epic is a multifunctional cryptocurrency platform with various investment opportunities. When developing this platform, I led a team of 4 designers and was responsible for the functional part of the product.

Epic is a multifunctional cryptocurrency platform with various investment opportunities. When developing this platform, I led a team of 4 designers and was responsible for the functional part of the product.

Epic is a multifunctional cryptocurrency platform with various investment opportunities. When developing this platform, I led a team of 4 designers and was responsible for the functional part of the product.

Task

Task

Task

I was tasked with assembling and leading a team of designers to develop a product within one year. It was the first product of its kind in Ukraine, so in addition to functional challenges, we had to do a lot of work on branding and positioning

I was tasked with assembling and leading a team of designers to develop a product within one year. It was the first product of its kind in Ukraine, so in addition to functional challenges, we had to do a lot of work on branding and positioning

I was tasked with assembling and leading a team of designers to develop a product within one year. It was the first product of its kind in Ukraine, so in addition to functional challenges, we had to do a lot of work on branding and positioning

Objective challenges

Objective challenges

Objective challenges

  • Create a platform unique in the Ukrainian market

  • To take into account all the technical nuances of the financial and cryptocurrency sector when developing the platform

  • Create a unique and clear branding, and use design to customize communication with the audience to increase trust

  • Create a platform unique in the Ukrainian market

  • To take into account all the technical nuances of the financial and cryptocurrency sector when developing the platform

  • Create a unique and clear branding, and use design to customize communication with the audience to increase trust

  • Create a platform unique in the Ukrainian market

  • To take into account all the technical nuances of the financial and cryptocurrency sector when developing the platform

  • Create a unique and clear branding, and use design to customize communication with the audience to increase trust

My role

My role

My role

I was in charge of the platform's design development process, namely the graphic designer who created the visual identity and logo. UX/UI and Product designers with whom I worked on the functional part of the platform. And Motion designer who implemented animations in the interface.

I was in charge of the platform's design development process, namely the graphic designer who created the visual identity and logo. UX/UI and Product designers with whom I worked on the functional part of the platform. And Motion designer who implemented animations in the interface.

I was in charge of the platform's design development process, namely the graphic designer who created the visual identity and logo. UX/UI and Product designers with whom I worked on the functional part of the platform. And Motion designer who implemented animations in the interface.

Result

Result

Result

  • Led a cross-functional team of 4 designers to create an innovative cryptocurrency platform with a trustworthy positioning securing a $50k+ investment on initial phase.

  • Optimized the design workflow by introducing collaborative prototyping tools and agile methodologies, improving team productivity by 21% and resulting in successful launch of web application in 7 month.

  • Leveraged AI and machine learning to create personalized user solutions, increasing conversion rates by 15%.

  • Led a cross-functional team of 4 designers to create an innovative cryptocurrency platform with a trustworthy positioning securing a $50k+ investment on initial phase.

  • Optimized the design workflow by introducing collaborative prototyping tools and agile methodologies, improving team productivity by 21% and resulting in successful launch of web application in 7 month.

  • Leveraged AI and machine learning to create personalized user solutions, increasing conversion rates by 15%.

  • Led a cross-functional team of 4 designers to create an innovative cryptocurrency platform with a trustworthy positioning securing a $50k+ investment on initial phase.

  • Optimized the design workflow by introducing collaborative prototyping tools and agile methodologies, improving team productivity by 21% and resulting in successful launch of web application in 7 month.

  • Leveraged AI and machine learning to create personalized user solutions, increasing conversion rates by 15%.

Responsibilities

Responsibilities

Responsibilities

Leadership

Leadership

Leadership

UX Research

UX Research

UX Research

UX/UI

UX/UI

UX/UI

Creative Brainstorming

Creative Brainstorming

Creative Brainstorming

Sketching & Wireframing

Sketching & Wireframing

Sketching & Wireframing

Interaction Design

Interaction Design

Interaction Design

A/B Testing

A/B Testing

A/B Testing

Team

Team

Team

Product Designer

Product Designer

Product Designer

UX/UI Designer

UX/UI Designer

Motion Designer

Motion Designer

Motion Designer

Graphic Designer

Graphic Designer

Graphic Designer

Project Manager

Project Manager

Project Manager

QA

QA

QA

Backend Developer

Backend Developer

Backend Developer

Frontend Developer

Frontend Developer

Frontend Developer

Business developer

Business developer

Business developer

Tools

Tools

Tools

Figma

Figma

Figma

Slack

Slack

Slack

Jira

Jira

Jira

FigJam

FigJam

FigJam

HotJar

HotJar

HotJar

Timeline

Timeline

Timeline

7 month